Bitcoin (btc)$83,372.00↓ 0.93%
Ethereum (eth)$2,513.14↓ 2.08%
Tether (usdt)$0.999158↑ 0.00%
BNB (bnb)$743.72↓ 1.45%
XRP (xrp)$1.37↓ 3.67%
USDC (usdc)$0.999764↑ 0.00%
Solana (sol)$107.94↓ 4.65%
TRON (trx)$0.329908↓ 0.67%
Figure Heloc (figr_heloc)$1.064↑ 0.00%
Zcash (zec)$1,213.48↓ 9.70%
Hyperliquid (hype)$82.58↓ 6.06%
Dogecoin (doge)$0.084477↓ 3.97%
USDS (usds)$0.999936↑ 0.00%
Monero (xmr)$532.87↓ 0.55%
Chainlink (link)$12.99↓ 3.56%
Bitcoin (btc)$83,372.00↓ 0.93%
Ethereum (eth)$2,513.14↓ 2.08%
Tether (usdt)$0.999158↑ 0.00%
BNB (bnb)$743.72↓ 1.45%
XRP (xrp)$1.37↓ 3.67%
USDC (usdc)$0.999764↑ 0.00%
Solana (sol)$107.94↓ 4.65%
TRON (trx)$0.329908↓ 0.67%
Figure Heloc (figr_heloc)$1.064↑ 0.00%
Zcash (zec)$1,213.48↓ 9.70%
Hyperliquid (hype)$82.58↓ 6.06%
Dogecoin (doge)$0.084477↓ 3.97%
USDS (usds)$0.999936↑ 0.00%
Monero (xmr)$532.87↓ 0.55%
Chainlink (link)$12.99↓ 3.56%

Advertising Week Puts AI, Creators and Athlete Brands Center Stage

Published October 8, 2026

DeFiance Daily — Day three of Advertising Week New York brought Trevor Noah, Terry Crews, Wayne Gretzky, WILLOW Smith, Flavor Flav and other major names to The PENN DISTRICT. Their conversations reflected a marketing industry increasingly shaped by creators, athlete partnerships, emerging platforms and growing uncertainty around AI-generated media. The 2025 conference ran October 6–9 in Manhattan.