Originally aired on June 30, 2023

IconX Racing is a blockchain-based racing game that aims to provide the thrill of racing to the majority of racing fans who do not participate in real racing. The game allows players to have a stake in the game and offers a unique car collection system where players can customize their cars and characters using their NFT collection. IconX Racing combines simulation and arcade elements to create a skill-based game. The game’s strategy for onboarding mainstream gamers involves presenting it as a regular racing game with digital goods and assets, rather than emphasizing crypto and NFTs. The game has a sustainable monetization model that includes in-game purchases, cash earnings, and partnerships with brands.

Shifting into web3 Gear with IconX Racing:

• What is IconX Racing and its goal?
• How does the game combine simulation and arcade elements?
• How does the game incorporate NFT customization?
• Where does IconX Racing stand on the spectrum of racing games?
• What is the strategy for onboarding mainstream gamers?
• How does the game monetize itself?

Watch this episode to find out all this and more from IconX Racing.