Originally aired on October 7, 2023

In this episode of The Edge of NFT, host Joshua Kriger interviews Gojo Satochi, the marketing lead of MocaVerse and the marketing director of Moca Brands. They discuss the recent developments and exciting initiatives happening within the MocaVerse ecosystem. They cover topics such as the launch of Moca IDs, a unique on-chain identity system that offers privileges and benefits to its holders. They also talk about the $20 million investment round and partnerships with companies like Favor and Rarible. Additionally, they touch on the upcoming Moca event in Hong Kong and the mission of MocaVerse to create the largest web3 identity path for culture and entertainment.

Introducing Moca IDs

• Moca IDs are on-chain identities in the form of NFTs.
• They serve as both a passport and a membership card within the MocaVerse ecosystem.
• Holders of Moca IDs can passively earn loyalty points and unlock various benefits and privileges.

The $20 Million Investment Round

• MocaVerse recently raised $20 million in an investment round led by CMCC Global.
• The investment is a strong vote of confidence in MocaVerse’s vision and will support its growth on multiple fronts, including product development, partnerships, marketing, and community-building.

Collaboration with Favor

• MocaVerse has partnered with Favor, a decentralized social app within the Lens protocol ecosystem.
• This collaboration aims to onboard more users to Web3 by integrating the MocaVerse NFT collection into the Favor app.
• Users can connect their Moca NFTs to their profiles, earning exclusive rewards and benefits.
• Moca Mart and Rarible Collaboration
• MocaVerse has created Moca Mart, a custom marketplace in collaboration with Rarible.
• The marketplace provides a safe environment for MocaVerse’s community to trade NFTs securely.
• It offers enhanced visibility on each Moca’s experience points (XP) count, allowing users to make more informed decisions when purchasing.

The Moca Event in Hong Kong

• MocaVerse is co-hosting a side event during the Hong Kong FCH Week and AP Fest in early November.
• The event aims to onboard Web2 users to Web3 and will provide a showcase of different projects and experiences.
• The event will feature performances by top DJs and offer a web3 social experience for both retail crowds and web2 audiences.

The Vision of MocaVerse

• MocaVerse’s vision is to build the largest web3 identity path for culture and entertainment.
• By focusing on gaming and entertainment, MocaVerse aims to bring web3 technology to a wider audience and drive mass adoption.
• The Moca ID program and partnerships with various companies are key steps in expanding the MocaVerse ecosystem.

Kyle Chiu AKA ‘Gojo Satochi’ is the marketing lead of Mocaverse and Marketing Director of Animoca Brands. His marketing experience at other NFT Marketplace and Crypto Exchange supercharges all projects under the Mocaverse ecosystem!

Chapters:

00:00 – Introduction: Who is Gojo Satochi?

03:53 – MoCap: Mocaverse’s 1st Phygital Merchandise in partnership with Legitimate (Watch out for Calvin Chan’s interview soon!)

06:06 – Mocaverse’s $20 Million Funding Round: Fueling Mocaverse Growth with Moca ID!

08:31 – Moca IDs: Your passport to Web3 – made better with a ‘frequent flyer’-esque rewards!

13:08 – Flex your Mocas with Phaver: The biggest Web3 Social by Lens Protocol

15:53 – MocaMart: Supercharged Further with Rarible’s Reward Program!

18:58 – ApeFest Hong Kong: Mocaverse’s Party (Stay Tuned on Our Socials for More Info!)

21:21 – MocaID Giveaway by Mocaverse and Edge of NFT!